Introduction to President’s Choice
Among the top most-shopped food retailers in Canada is also No Frills, right next to Costco, Walmart and Target, all of which have sales performing quite well in the Canadian supermarket industry. In 2013, No Frills ranked number three among most popular stores for food and beverage products among consumers in Canada, according to Statista.
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No Frills is owned by Loblaw Companies – the largest food retailer in the country. Present on the market since 1919, Loblaw operates 1000 supermarkets all across Canada of which 200 no-frills. It also has a number of private labels among which is President’s Choice, the company’s premium line, often featured in the No Frills flyer.
President’s Choice carries many product categories ranging from groceries to various household items, and what’s even better is that it carries good quality at highly competitive prices.
Many of Loblaw subsidiaries sell President’s Choice range of products and No Frills is no exception. The supermarket sells President’s Choice foods through the No Frills flyer, and it features a link on its website that takes visitors to the President’s Choice official page.
President’s Choice label has gained so much in popularity over the years that supermarkets promote selling their range of items to attract customers and increase sales. There are plenty of President’s Choice favorites, and here we have our top five most shopped product categories from one of Canada’s most appreciated private label brands.
President’s Choice Top Shopped Product Categories
Frozen Foods
President’s Choice frozen foods category includes meat, poultry, fish, seafood, juice, desserts, ice cream and various foods or packaged meals. Some frozen meals are rated better than others are, some are healthier and some are cheaper within the category.
Frozen meal options that taste good and they’re not bad with following appropriate nutritional guidelines either are President’s Choice Steak & Vegetable Pot Roast and Indian Chana Masala as a vegetarian frozen meal option.
Sweets
The Decadent Chocolate Chip Cookies rank as the best selling cookies within President’s Choice selection of premium biscuits and cookies. They were released and sold for the first time in the late 1980s and became one of Canada’s most popular sweet treats within only three years.
The Decadent remain a favorite within the President’s Choice range of sweet products, although there are so many other popular options too, including the Swiss Praline Collection, the Milk Chocolate Covered Butter Toffee, the Belgian Chocolate Biscuit Collection or The Decadent Peanut Butter Chocolate Chunk Cookie.
Organics
The No Frills President’s Choice selection of organic products is popular not only because of the lower prices, but as well because of the wide variety and the good quality.
President’s Choice range of organic products includes both foods and personal care items. Some of the most shopped organic products within this category are baby foods, frozen berries, fresh produce and canned goods.
Coffee
When President’s Choice label was first launched, it only featured a couple of items and President’s Blend Gourmet Coffee was among them. The label’s coffee selection ranges from medium and dark roast to decaffeinated, remaining one of the most popular low-cost selections of coffees in Canada.
President’s Choice coffees are made from various 100% Arabica beans, featuring distinctive aromas and flavors.
Cheeses
Some of President’s Choice cheeses are made from milk sourced entirely from Canadian farms, which is one of the reasons most customers choose to purchase them over others. President’s Choice Camembert and Cheddar are among the most popular options, although cheese spreads tend to sell very well too.
Cheeses and dairy products from President’s Choice are made with goat milk, sheep milk, cow’s milk or even a mix of milks.